Privacy policy

Last updated: April 26, 2026

This Privacy Policy explains how B2 Service collects, uses, stores, and protects customers’ personal information when they use our website, place an order, contact us, or use our products and services.

Business legal information:
B2 Service
Individual Entrepreneur: Vazha Urmishvili
Email: hello@b2service.ge
Phone: +995 557 66 70 50

1. Information We Collect

When you use our website or place an order, we may collect the following information:

First and last name;
Contact information, including email address and phone number;
Delivery address;
Order details;
Payment and transaction information;
Device and browser information;
IP address;
Website activity data, including visited pages, products added to cart, and other technical data;
Information collected through cookies and similar technologies.

2. How We Use Your Information

We use your personal information for the following purposes:

To process and fulfill orders;
To deliver products or services;
To communicate with customers;
To send information related to orders, payments, or delivery;
To provide customer support;
To operate, secure, and improve the website;
To perform analytics;
To optimize marketing communications and advertising;
To comply with legal obligations.

3. Cookies and Similar Technologies

We and our partners, including Shopify, use cookies and similar technologies to ensure the proper operation of the website, improve the customer experience, perform analytics, personalize content, and support marketing activities.

Cookies may be used for the following purposes:

Necessary Cookies

These cookies are required for the website to function properly, including features such as logging in, adding products to the cart, placing orders, and ensuring a secure checkout process.

Analytics Cookies

These cookies help us understand how visitors interact with the website. The collected data is used to improve the website and enhance the customer experience.

Personalization Cookies

These cookies store certain details about your actions in order to personalize your next visit to the website and make it more convenient.

Marketing Cookies

These cookies are used by us and our partners, including Shopify, to optimize marketing communications and show you more relevant ads on other websites or platforms.

Cookies that are not strictly necessary for the website to function will only be used if you provide your consent.

4. Sharing Personal Information

We may share your personal information with third parties only when necessary to provide our services, fulfill orders, process payments, operate the website, perform analytics, or comply with legal obligations.

Such third parties may include:

Shopify and other technical platforms;
Payment service providers;
Delivery or courier companies;
Analytics and marketing partners;
Legal or regulatory authorities, where required by law.

We do not sell customers’ personal information to independent third parties for direct commercial use.

5. Targeted Advertising and Data Sharing

As described in this Privacy Policy, we may collect personal information from your interactions with us and our website, including through cookies and similar technologies.

We may also share this information with advertising and analytics partners in order to show you ads on other websites or platforms that are more relevant to your interests.

Under the laws of some countries or regions, sharing personal information for targeted advertising may be considered “selling,” “sharing,” or “targeted advertising.” If you have the right to opt out of such activities, you may change your cookie and privacy preferences through the available settings on our website.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will treat this as a request to opt out of activities that may be considered a “sale” or “sharing” of personal information, or other uses that may be considered targeted advertising.

6. Payment Information

Payment information is processed through secure payment service providers. B2 Service does not store customers’ full bank card details.

During the payment process, the payment provider may process information such as the last digits of the card, transaction status, payment date, and other necessary payment-related data.

7. Data Retention

Your personal information is retained for as long as necessary to fulfill orders, communicate with customers, comply with legal and tax obligations, resolve disputes, or support legitimate business purposes.

When the information is no longer needed, it will be deleted or anonymized in an appropriate manner.

8. Your Rights

You have the right to:

Request information about what personal data we hold about you;
Request correction of inaccurate or incomplete data;
Request deletion of your data when it is no longer necessary;
Request restriction of data processing;
Opt out of marketing communications;
Change your cookie preferences;
Contact the relevant authority if you believe your rights have been violated.

To exercise your rights, please contact us at: hello@b2service.ge

9. Security

We take reasonable technical and organizational measures to protect customers’ personal information from unauthorized access, loss, alteration, or unlawful use.

However, transmission of data over the internet cannot be guaranteed to be completely secure, and we cannot provide an absolute guarantee of data security.

10. Children’s Data

Our website and services are not intended to knowingly collect personal information from children. If we become aware that personal information of a child has been collected without the consent of a parent or legal representative, the relevant data will be deleted.

11. Third-Party Links

Our website may contain links to third-party websites. B2 Service is not responsible for the privacy practices of such websites. We recommend reviewing their privacy policies before using them.

12. Changes to This Policy

B2 Service reserves the right to update or modify this Privacy Policy from time to time. The updated version will be published on the website and will become effective from the moment of publication, unless otherwise stated.